Full-time

Founding Content Lead

TryNearby · California · On-site

Pay

$120K–$150K / yr

About the role

TryNearby is building local creator networks for local businesses. As Founding Content Lead, you will be the voice of TryNearby online, working closely with co-founder Yousef. You'll own TryNearby's social channels on TikTok and Instagram, filming 2-4x weekly at restaurants, conducting interviews, and posting every other day. You'll manage the ApexInSoCal pages, oversee UGC production, handle community engagement across channels, and manage the content funnel measured by qualified leads and creator signups. You'll split time between on-location filming with restaurant owners and post-production editing.

What you'll do

•Own @TryNearby TikTok and Instagram channels end-to-end, shooting 2-4x weekly and posting every other day
•Manage @ApexInSoCal pages with co-founder, scheduling visits, editing, and ensuring daily posts
•Oversee UGC pages to ensure videos post on schedule across multiple campaigns
•Answer comments and DMs across accounts, routing inquiries to appropriate teams
•Drive qualified inbound leads and creator signups through content strategy and optimization
•Serve as first impression to restaurant owners during on-location visits

What they're looking for

•Comfortable filming in public and talking to strangers and restaurant owners on camera
•Fast editor with same-day or next-day turnaround capability
•Internet native with proven track record of creating content people watch
•Ability to run production and manage other people's edits, voiceovers, and posts
•Self-directed without hand-holding on shoot days
•Based in Orange County or willing to relocate, able to work onsite and drive around SoCal daily

Skills

Content CreationVideo EditingSocial Media ManagementProduction ManagementOn-Camera PresenceCommunity ManagementCreator EconomyRestaurant Industry Knowledge

Found on workatastartup.com. Link checked Nov 9. Marquee links to the company's own application. We are not the employer.