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Senior Content Marketing Manager

Tulip Interfaces · Somerville, MA · Hybrid
Pay
$115K–$155K / yr
Apply on company site
About the role

Tulip Interfaces, an AI unicorn valued at $1.3B, seeks a Senior Content Marketing Manager to own editorial strategy and full-funnel content programs connecting to pipeline and revenue. The role involves creating thought leadership, campaign assets, and sales enablement content across formats while managing contributors for scale. You'll partner with Product Marketing, Demand Gen, and Sales to develop content that moves deals forward, build AI-assisted editorial workflows, and own flagship moments like Hannover Messe and product launches.

What you'll do
  • •Own Tulip's content strategy: editorial calendar, formats, distribution approach, and performance framework connecting content to pipeline
  • •Create high-quality content across formats and manage agency and freelance contributors for scale
  • •Partner with Product Marketing to translate positioning into content that lands with buyers
  • •Work with Demand Generation to develop campaign content driving net-new pipeline and measure contribution to revenue
  • •Build sales enablement content that reps actually use and own content for flagship moments
  • •Build AI-assisted editorial workflows that raise team throughput and track content performance to improve
What they're looking for
  • •5-8+ years of B2B SaaS or technical content marketing experience with portfolio spanning thought leadership, campaign content, and full-funnel programs
  • •Track record of owning a content program end to end and connecting it to pipeline and revenue outcomes
  • •Strong editorial instincts and writing craft for multiple audiences
  • •Experience partnering with Product Marketing and Demand Gen to translate positioning into performing content
  • •Demonstrated use of AI to materially change content output or economics
Skills
B2B SaaS Content MarketingEditorial StrategyThought Leadership WritingSales EnablementCampaign Content DevelopmentAI-assisted WorkflowsFull-Funnel Content ProgramsContent Performance Measurement

Found on jobminglr.com. Link checked Nov 9. Marquee links to the company's own application. We are not the employer.