Director, Product-Led Growth
Upsun seeks a Director of Product-Led Growth to lead strategy, execution, and commercial success of its product-led revenue engine. Reporting to the Chief Marketing Officer, you will own ARR targets from self-serve experiences, building a scalable engine across developer recruitment, freemium conversion, and customer retention. Working at the intersection of Marketing, Product Management, and Engineering, you will bridge technical platform capabilities with market-driven execution, with specific focus in Europe and North America. You will optimize self-service funnels, define in-product monetization levers, and build feedback loops on user behavior and retention metrics.
- •Own ARR from self-serve experiences, from first signup through conversion, expansion, and retention
- •Build and execute PLG programs to achieve clear top-line ARR milestones and hit aggressive user acquisition targets
- •Partner with Head of Growth, Head of User Acquisition and Conversion, and Upsun Dispatch Product Managers to translate product strategy into business outcomes
- •Define in-product monetization levers and optimize self-service funnels
- •Analyze intent data, user behavior, and churn metrics to iterate on user onboarding, NPS, and lifetime value
- •Partner with Sales to refine Product-Led Sales handoffs for enterprise accounts
- •Track record as Senior Product Manager or Director with growth and commercial revenue responsibilities at a developer-focused SaaS or cloud platform company driven primarily by PLG
- •Ability to turn complex developer platform capabilities into intuitive self-service experiences
- •Record of leading cross-functional growth initiatives across Marketing, Product Management, and Engineering
- •Hands-on depth in growth analytics, conversion funnels, freemium-to-paid activation, and retention
- •Practical understanding of modern developer workflows, cloud infrastructure, and AI-assisted development tools
- •Legal authorization to work in Canada, France, Germany, Spain, the United Kingdom, or the United States
Found on weworkremotely.com. Link checked Nov 9. Marquee links to the company's own application. We are not the employer.